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Ford EcoSport Variants Rejigged, Prices Slashed By Up To 39,000

In order to remain strong in the hotly contested sub-4m SUV segment, American carmaker Ford has rejigged the EcoSport's variant line-up and decreased its prices by up to Rs 39,000. Here's the revised variant & price list: – 

2021 ford ecosport prices

2021 Ford EcoSport – Petrol Variants

Variant

New Prices

Old Prices

Difference

Ambiente

Rs 7,99,000

Rs 8,19,000

-Rs 20,000

Trend

Rs 8,64,000

Rs 8,99,000

-Rs 35,000

Titanium

Rs 9,79,000

Rs 9,78,000

+Rs 1,000

Sports

Rs 10,99,000

Rs 11,23,000

-Rs 24,000

Titanium+ (automatic)

Rs 11,19,000

Rs 11,58,000

-Rs 39,000

Ford EcoSport – Diesel Variants

Variant

New Prices

Old Prices

Difference

Ambiente

Rs 8,69,000

Rs 8,69,000

Trend

Rs 9,14,000

Rs 9,49,000

-Rs 35,000

Titanium

Rs 9,99,000

Rs 9,99,900

-Rs 9,00

Sports

Rs 11,49,000

Rs 11,73,000

-Rs 24,000

All prices, ex-showroom.

Takeaways –

  • As the above table indicates, Ford has discontinued a total of five variants from EcoSport's line-up, which includes Titanium (petrol-automatic), Thunder (petrol), Thunder (diesel), Titanium+(petrol), and Titanium+ (diesel).
  • Prices of all the variants except for the Ambiente (diesel) and Titanium (petrol) has been decreased by up to Rs 39,000.
  • Titanium (petrol) is the only trim here which has become expensive by Rs 1,000. 

Features addition –

Besides the price changes, Ford has also added an electric sunroof to the Titanium variant. Earlier, a sunroof was offered only on the Titanium+ and Sports variants of the sub-4m SUV. With this update, the sunroof-equipped variant of EcoSport has become more economical than the Hyundai Venue, Kia Sonet & Mahindra XUV300. However, Tata Nexon's sunroof-equipped model is still the most affordable.

Apart from the above-mentioned updates, the EcoSport remains unchanged.  

New Titanium+ trim is in works

Ford has also stated that the Titanium+ variant will soon receive an exciting update. We believe the EcoSport will get Mahindra’s 130PS, 1.2-litre mStallion T-GDI engine which is also going to make its way to the XUV300 sub-compact SUV along with a new automatic transmission.

Currently, the Ford EcoSport is available with 1.5-litre petrol and a 1.5-litre diesel engine. Both engines get a 5-speed manual gearbox as standard, whereas the petrol engine can also be had with a 6-speed torque converter automatic transmission. 

Author's Take

Launched in 2012, the Ford EcoSport is one of the oldest sub-4m SUVs in the Indian market. Over the years, it has received several minor/major updates, but it is yet to receive a generation upgrade. With the constantly increasing competition, the EcoSport feels outmoded now.