Ather Energy has successfully rolled out the “Voice on Ather” (voice command features) to all Gen 3 and above customers. This feature was first announced at Ather Community Day 2025 as part of the AtherStack 7 update. Here’s all you need to know about it: –
What is Voice on Ather?
- As the name suggests, Voice on Ather is actually a voice command feature that allows riders to interact with the scooter, just like you do with your smartphone.
- Like Google Assistant, the Ather voice commands also understand natural language dialects. So, you can freely connect with the scooter without worrying about the fixed keywords or a particular dialect.
- Using this, customers can operate mainly four functions: navigation, vehicle settings, calls & notifications and media controls. For example, you can say “Start navigating to home”, “How far is the nearest charger?”, “Play the next song”, “Pause”, “Time to stadium circle?” “Magic twist, High,” or “Change traction control to Rally”, or “Increase screen brightness.”
- According to the brand, voice commands on Ather scooters can be used with Ather Halo smart helmets as well as any standard Bluetooth headset.
- In the near future, the scooter will also be enabled to do two-way interactions, meaning the scooter will proactively communicate with the rider instead of only responding to commands. That said, Ather will talk and recommend things to the riders, such as giving alerts, suggestions, feedback, etc.
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Ather Voice Commands: Really Useful or Just A Gimick?
The “Voice on Ather” feature appears quite exciting, enabling users to control certain features via voice commands. While it can enhance user convenience, its utility is largely limited to a particular set of audience who use Bluetooth accessories with the scooter and view the vehicle as a gadget. Young, tech-friendly riders in metro cities like Bengaluru, Mumbai, and Pune might be using Bluetooth headsets to stave off boredom during long traffic jams, but the majority of users look at scooters simply as a mode of transport and do not feel the need for such features in their day-to-day life, especially when the feature relies on specific Bluetooth accessories, effectively restricting its usage to a niche audience. Furthermore, the mic quality, vehicle speed and wind noise & traffic may also limit its real-world usability. On paper, it might make your scooter look feature-rich, but its practical applications in real-world scenarios remain limited. In fact, Ather previously revealed that only 35% of its users utilise Google Maps on their scooters on a weekly basis.
