Launched in 2015, NEXA has completed nine successful years in India, emerging as one of the fastest-growing car retail brands. In FY23-24, the Nexa achieved a 54% growth. Catering to over 2.7 million customers, NEXA accounts for 31.88% of Maruti Suzuki’s overall passenger vehicle sales, highlighting its significant role in the company’s success. With 498 showrooms in over 300 cities, the Maruti Suzuki NEXA lineup includes popular cars & SUVs like the Ignis, Baleno, Ciaz, Fronx, Jimny, XL6, Grand Vitara and Invicto.
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Commenting on this occasion, Mr. Partho Banerjee, Senior Executive Officer, Marketing & Sales, Maruti Suzuki India Limited, noted,“Driven by the philosophy of ‘Create. Inspire’, NEXA is more than just a retail channel for us. It has excelled in spreading the joy of mobility to more than 2.7 million customers. With 498 retail channels across the country, NEXA has been successful in appealing to customers even in non-urban centres, where we are witnessing a growing demand for premium products. Each model in the NEXA portfolio is meticulously designed to resonate with the dynamic lifestyles and preferences of today’s discerning consumers who seek vehicles that blend advanced features and technology with reliability. The addition of models such as the Grand Vitara, Fronx, Jimny, and Invicto has further enriched our lineup, providing customers with more choices that offer incredible value for money.”
In other news, the Maruti Suzuki Grand Vitara has reportedly crash-tested by the Bharat NCAP and received a 4-star safety rating. With this, it has become the first Maruti car tested by the BNCAP. Expect its complete crash test result to be released soon.
