American carmaker Ford is struggling to restore its roots in the Indian market. To increase its domestic sales, Ford has rolled out various lucrative offers & discounts on its all five models including the most popular EcoSport and Endeavour SUV. Let's take a look at the model-wise offers in detail: –
Models | Exchange Bonus For non-Ford cars | Exchange Bonus for Ford cars | Loyalty Bonus | Corporate Discount |
Figo | Rs 7,000 | Rs 20,000 | Rs 5,000 | Rs 4,000 |
Rs 7,000 | Rs 20,000 | Rs 5,000 | Rs 4,000 | |
Ecosport | Rs 7,000 | Rs 20,000 | Rs 5,000 | Rs 4,000 |
Rs 7,000 | Rs 20,000 | Rs 5,000 | Rs 4,000 | |
Rs 7,000 | Rs 20,000 | Rs 5,000 | Rs 4,000 |
Takeaways: –
- All offers are valid till the end of March 2021.
- Ford is offering all models with the same offers that include an exchange bonus and a loyalty/corporate bonus.
- Customers can get Rs 20,000 off on exchanging an old Ford car. However, trading a non-Ford model for a new Ford car will decrease the exchange bonus by Rs 13,000. Further, buyers can also avail of a loyalty discount of Rs 5,000 if they are an existing Ford customer.
- Selected employees can also opt for the corporate discount. However, one can only avail of either a corporate or a loyalty bonus at the same time.
- The above offers may vary depending on the state and the variant chosen.
In other news, Ford India has recently launched a new SE variant of the EcoSport that comes without a tailgate-mounted spare wheel. Click here to know more about it.