Audi e-tron All-Electric SUV Launched In India, Prices Start From Rs 99.99 Lakh

Luxury carmaker Audi has finally launched the e-tron SUV in India at a starting price of Rs 99.99 lakh (ex-showroom). The first all-electric Audi for the Indian market will be available in two body styles: SUV and Sportback, which are further divided into a total of three variants: 50, 55, and 55 Sportback. Here are the variant-wise prices: – 

Audi e-tron – Powertrain

Both the Audi e-tron models (50 & 55) source their power from twin electric motors (one on each axle), paired to 71.2kWh and 95kWh battery packs, respectively. In the base e-tron 50 model, it makes 312PS of maximum power and 540Nm of peak torque with a claimed WLTP (World Harmonized Light Vehicles Test Procedure) range between 264-379km on a full charge. On the performance front, the e-tron 50 trim encounters the 100kmph mark front standstill in 6.8 seconds and can attain a top speed of 190kmph.

On the other hand, the power output for e-tron 55 and 55 Sportback stands at 360PS and 561Nm. Under the Boost mode, the figures shoot up to 408PS/664Nm. With this configuration, the 55 variants can reach the century sprint in just 5.7 seconds and it tops out at 200kmph. Audi claims a WLTP-tested range of 359-484 kilometers with these variants. 

The Audi e-tron supports DC (Direct Current) fast charging (up to 150kW) that can refill the battery up to 80% in merely 30 minutes. However, the 11kW AC (Alternating Current) charger that comes standard with the EVs, takes around 8.5 hours to energize the battery from 0-80 percent. 

Audi e-tron – Design & Features 

Design-wise, the Audi e-tron comes with a single-frame grille, flanked by sleeker LED headlights. The front bumper is quite aerodynamic and features large air inlets. The side design of the car is quite familiar with other Audi SUVs. It rides on 20-inch wheels, which can be upgraded to 22-inch units. It also features orange brake calipers for a sport appearance. The rear design is dominated by a full-width light bar connecting the LED tail lamps. 

The core difference between both the body styles is the tapering roofline that makes the Sportback look sportier and aggressive.

Inside, the new e-tron comes features a dual-touchscreen setup, that comprises a 10.1-inch central touchscreen unit for infotainment and an 8.6-inch touchscreen display below it for the four-zone climate control. There is also a 12.3-inch Audi virtual cockpit for added convenience. 

Besides, it also gets premium features like a panoramic sunroof, a 16-speaker Bang & Olufsen sound system, 30-colors ambient lighting, Android Auto and Apple CarPlay, connected car tech, a 360-degree camera, air suspension, cruise control, powered tailgate, matrix LED headlights, power-adjustable steering wheel, leather upholstery, air purifier, eight airbags, ABS with EBD, front & rear parking sensors, electronic stability control, tire pressure monitoring, and many more, depending on the variant. 

In addition, the German autogiant also offers a number of optional goodies such as a head-up display, Audi’s Virtual Cockpit Plus, soft-close doors, adaptive wipers and a flat-bottom steering wheel.

Audi e-tron – Color Options

Audi has offered the e-tron in nine body shades options: Catalunya Red, Floret Silver, Galaxy Blue, Navarra Blue, Mythos Black, Glacier White, Typhoon Grey, Siam Beige, and Plasma Blue (exclusive to the Sportback). The interior, on the other hand, is available in three color options: black, black/brown, and black/beige. 

Incentives for early-bird customers 

Customers who will buy the Audi e-tron in 2021 will get a complimentary wall-box AC charger that can be installed at the customer’s preferred place. Besides, they will also be eligible to use the 50kW fast chargers at the Audi dealerships for free, throughout 2021.

Audi e-tron – Warranty

Audi has offered the e-tron with a 2-year warranty as standard, and the battery pack is covered by an eight-year/ 1,60,000km warranty. The brand is also offering various extended warranty packages with it. 

Audi e-tron – Rivals 

In the Indian market, the Audi e-tron will be rivaling the likes of the Mercedes-Benz EQC (Rs 1.04 Cr) and Jaguar I-Pace (Rs 1.05 – 1.12 Cr).